This SME digitalisation programme, scheduled to run from September 2023 to April 2024, is poised to empower Sarawakian SMEs to embrace the digital era through a comprehensive series of training and mentorship.
The primary objective of STEDI is to provide Sarawakian SMEs with the tools and knowledge required to digitalise their operations and enhance their skills, enabling them to not only survive but thrive in the post-Covid landscape. This initiative comes at a crucial time when businesses need to adapt and evolve to stay competitive in the modern world.
Through module curation and consultation by SDEC, participating SMEs will receive training in various digitalisation areas for their daily business operations, including accounting, stock and inventory management, project and team management, HR processes, digital marketing, digital content creation, and ecommerce.
Furthermore, all participants will be introduced to essential digital tools such as ChatGPT, Google Workspace, Setmore, Trello, and more. These tools are carefully selected to facilitate the seamless digitalisation of different aspects of their businesses.
The training phase for STEDI will commence from September to October 2023 (eight weeks) while the monitoring phase is slated to start from November 2023 to April 2024. Upon successful completion of the programme, participants will stand the chance to receive a certificate in
Digital Entrepreneurship from the Entrepreneurship Institute Malaysia (EIM).
In an exciting development, the STEDI programme will also provide participants with a dedicated team of digital marketing specialists from Unifi Business. This specialised team, including a Campaign Manager, Creative Writer, and Content Developer, will work closely with each of the 25 participating businesses to promote their products and services on key digital platforms such as Facebook, Instagram, Google, or other websites.
The first training session of STEDI kicked off on September 10, 2023, with participants already gaining valuable insights into utilising tools such as ChatGPT for data analysis and SWOT analysis to drive their businesses forward.
“We are eager to embark on this transformative journey with SBF through STEDI. In these rapidly changing times, digitalisation is no longer a choice but a necessity for businesses to remain relevant and competitive.
“STEDI is our commitment to empowering Sarawakian SMEs with the knowledge, tools, and resources they need to thrive in the digital age,” said SDEC CEO Sudarnoto Osman
SDEC and SBF are excited about the potential of STEDI in transforming Sarawakian SMEs into a mo re digitally proficient business and resilient in facing the dynamic business landscape of the future.